Veronia Sobhy
AI-native builder and operator

I find the
leverage
and build it.

I turn where AI creates advantage into real product that ships. Strategy plus hands-on build, in service of protecting human artistry over anything that replaces it.

AI strategy End-to-end build Fractional operator
Artist sites
01

Services

I architect and run a multi-agent AI system that operates a company's production software and its entire go-to-market. It runs underneath everything below.

Multi-agent AI operations network diagram
A 13-agent system. One coordinator routing twelve specialist agents.
The stack it runs on
Next.jsReactNodeTypeScriptPostgresDrizzleStripeShopifyTailwindVercelPythonClaudeGPTREST APIsWebhooks

How you work with me

Three ways in. Whether you need AI leverage found, a product built, or an operator who ships, it starts the same way: find the gap between the work and the business, and close it with the right build.

Consulting

AI Strategy
Sprint

A focused one to two week engagement. I find where AI actually creates leverage, separate the real wins from the hype, and hand back a roadmap plus quick wins you can ship.

  • One to two week focused engagement
  • Audit of where AI creates real leverage
  • A concrete roadmap plus quick wins
  • For teams who know AI matters, not where to point it
From $1,500Fixed-scope engagement
You're looking at one
Build

AI-Powered
Site or App

End to end build of a production, design-forward AI product. Artist and brand sites with commerce, two-sided marketplaces, internal tools, MVPs. Built fast, to a real standard.

  • Design, build, and ship, end to end
  • Commerce, marketplaces, or custom tooling
  • A real product in production, not a prototype
  • This very site is exhibit A
$5,000-$7,500Per-project build
Ongoing

Fractional
AI Operator

Embed me as the AI-native operator who builds, advises, and ships. I run the loop most teams cannot: find the leverage, build the thing, and keep it shipping. Backed by the system running above.

  • Ongoing build and advisory capacity
  • Find the leverage, build it, keep it shipping
  • Systems, automation, and AI ops
  • Flexible, month to month
From $3,000/moMonthly retainer

Scoped advisory also available on an hourly basis. Not sure which fits? The concierge, bottom right, will point you to the right one.

Building for an artist? Ask about the artist discount.

02

Work

The receipts. Products shipped and businesses moved, built with AI and run end to end.

0%
Studio membership growth in five months
$0
Enterprise brand portfolio managed at TikTok
Top 1%
Replit Agent, AI software development Verified
Mohini Dey artist siteVisit site
Design · Build · CommerceLive

Mohini Dey

What

A full artist site for touring bassist Mohini Dey: album promotion, tour presence, and merch.

Does

The merch store wires straight into Shopify so pre-orders run on day one, and the whole site is built to look like her brand while it sells.

Result

A repeatable offering: an artist gets their brand and a storefront at once, handled end to end. Live and selling.

HRMNY music licensing marketplaceVisit site
Founder · ProductLive

HRMNY

What

A two-sided music licensing marketplace where independent artists license their music, sync and commercial, and keep the full fee.

Does

Built and run across the artist and buyer sides, payments, and clearance. Framed as licensing, non-compete with distribution and streaming.

Result

A live marketplace with real payments, founded and operated solo. A real product, not a landing page.

The Recording ClubVisit site
Build · Systems · GrowthLive

The Recording Club

What

A members' recording studio's booking site, backend, and CRM, built from scratch with AI dev tools.

Does

Runs booking and membership operations end to end. Alongside the build, I led acquisition and brand partnerships with JBL, Splice, Musiversal, Red Bull, and DistroKid.

Result

Membership grew 125% in five months. A live system running a real business.

Multi-agent AI operations network diagram
Systems · AI orchestration

AI operations system

What

I designed and operate a multi-agent AI system that runs a company's production software and its entire go-to-market.

Does

Feature building, security and deploy gates, cross-browser and native mobile, paid search, lifecycle email, and outreach at scale, coordinated by the system with human approval on anything high stakes.

Result

A real company's operations and go-to-market, run by an AI system I architect and govern.

Capability shown only. No client internals.
This portfolio siteVisit site
Design · Build · InteractiveLive

This site

What

The site you are on. An award-caliber interactive portfolio and services showcase.

Does

Built by hand with AI: a custom interactive signature, real motion, and an app-style tabbed interface.

Result

I designed and built every pixel here.

Also built: The Recording Club's booking site, backend, and CRM, from scratch with AI tools. Kollective, an AI job-application app. A personal Life Tracker with a multi-agent brain. All in production.

03

Skills

Strategy and shipping in the same person. I speak business and I write the code, which is why the roadmap and the product actually match.

Core

AI
Development

Prototype to production, fast. The engine everything else runs on.

Replit Agent · Top 1% Claude & GPT apps Multi-agent systems Orchestration Prompt & workflow design

Engineering

Next.jsReactNodeTypeScriptPostgresDrizzleStripeShopifyAPIs

Operating

Brand partnershipsGo-to-marketCRM & systemsVendor mgmtGrowth

Creative

Product & brand designIdentity & art directionMusic productionCompositionTaste, the part you can't fake
Why it's personal
I am a musician, producer, and composer myself. So this is about protecting human artistry, not replacing it.

Being an artist today means being a brand: identity, marketing, exposure. It is a second full-time job, and not the one any of us signed up for. I use AI to hand that grind back to the machine, so creators can outsource the entrepreneur work and stay on the part they signed up for, their craft. Human-made, human-first. It is the same instinct I bring to any team: spot the gap between the work and the business, and close it with the right build.

Veronia Sobhy at the keyboard in the studio
Start something

Let's build
something.

Tell me what you're making, or the role you're hiring for. Real replies from me, not a form robot.

1You send a short brief or just the problem.
2I reply within one business day, personally.
3We scope it on a quick call and go from there.
Available for new work
Based in Los Angeles. Working with clients everywhere.
Or email me at veroniasobhy.business@gmail.com